The “ROI” of a Social Presence in Healthcare

See on Scoop.ithealthcare technology

The conflict continues, what is the true ROI of a new media presence in healthcare?It exists,it’s measurable and @chrisboyer can tell you precisely what those numbers are… i could too.BUT… my TRUE “ROI” is about educating people, humanizing my presence and making healthcare more social.

 

Sadly, many MDs are led to believe that a few posts on Twitter and FB will bring in droves of patients… in that instance, your hypothesis is true — and I also agree that a digital or new media presence is not right for everyone. But I respectfully disagree on many other points….

See on storify.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s