The delivery of customized healthcare information to patients via a smartphone app results in educated patients who are better consumers of healthcare resources and better able to manage their medical conditions.
Doctors have a communication problem: Studies have found that patients typically remember only 25% to 35% of what they’re told by their doctors during office or hospital visits.
OhioHealth recognized that physicians needed a better way to convey information and reinforce important medical advice and instructions and saw mobile phones as a tool to do just that.
Working with vendors, OhioHealth developed a mobile application that can be deployed on smartphones through the Apple and Google Android marketplaces to deliver real-time, up-to-date healthcare information to its patients.
The application delivers audio and video content as well as text to accommodate different learning styles. The content and messages delivered are tailored to each patient’s situation so that each person experiences the app as a tool that’s customized and personalized to his medical needs.
Content is delivered at strategic times to maximize the effectiveness of the information the app provides.
For example, a post-operative patient is sent instructions on how to care for an incision after the surgery, while an expectant mother receives messages reminding her about a particular test that can be performed only during certain weeks of her pregnancy.
The mobile app also has an integrated map application, so patients can use their smartphones to easily access directions to their doctors’ offices.
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