Why social media may not be worth it for doctors

See on Scoop.ithealthcare technology

Social media in healthcare is all the rage these days. You can’t visit even one physician-oriented website without someone breathlessly advising you to be on Twitter, Facebook, LinkedIn, YouTube and now Pinterest. Yet the only reason these talking heads can give you is, “because they are really popular and everyone is doing it.”


Social media consulting is a bubble economy at the moment.


Don’t listen to them.


If you are the typical doctor in the typical medical practice, there is no business case for social media.

See on www.kevinmd.com


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