iPhone Game Tracks Cancer Patient Pain

See on Scoop.ithealthcare technology

The challenge: getting kids undergoing cancer treatment—exhausted from chemo and radiation therapy—to keep detailed logs of their pain. The solution: disguising the chore with a crime-fighting iPhone game.

Last month, the Hospital for Sick Children, which is affiliated with the University of Toronto, began testing an app created pro bono by the Toronto agency Cundari to motivate young cancer patients to keep “pain journals,” which can give caregivers a clearer picture of a patient’s level of discomfort and reactions to medications.

In the game, called Pain Squad, kids play rookies on a special police force and climb the ranks all the way to police chief by answering questions about their pain. The villain? Pain, of course. Characters from popular TV cop shows offer encouragement via in-app videos.

See on www.adweek.com


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